Privacy & Cookie Policy

This privacy policy relates to your interaction with and usage of this website. For the purposes of the General Data Protection Regulation (GDPR) compliance, the data controller and data processor is: Richard Major.

 

Optimi, (We)

Address at bottom of our Home page.

 

This privacy policy, together with our terms of use, sets out what personal data on individuals we may collect through this website, how we collect the data, how we process the data and protect any information that you give to us when you use this website, in accordance with the General Data Protection Regulation.

 

We are committed to ensuring that your privacy is protected, that your personal information is used for legitimate purposes and is kept secure. Should we ask you to provide certain information by which you can be identified when using this website, you can be assured that it will only be used in accordance with this privacy statement.

 

We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

 

This policy is effective from:

1st October 2020

 

 

 

Information we may collect from you

We may collect the following information via our website:

 

name and job title

address and postcode

contact information including email address

telephone number

details of your enquiry

demographic information such as your preferences and interests

other information relevant to customer surveys and/or offers

IP addresses

 

 

Retention period

We will keep this information during the course of our business relationship, and for a further statutory period of 6 years where this information relates to the financial record keeping of the business as legally required by HMRC.

 

 

 

What we do with the information we gather

We require this information to enable us to communicate with you in response to enquiries, in the normal course of carrying out our business, to send you quotations and invoices, and to understand your needs and provide you with a better service, in particular for the following reasons:

 

Internal record keeping and legally required business records

We may use the information to improve our products and services

We may periodically send promotional emails about new services or products, special offers or other information which we think may be of interest to you using the email address which you have provided, if you have given us consent, or in the normal course of business to enable us to fulfil our contract with you

From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, telephone or mail

We may use the information to customise the website according to your interests

We only process your data with your consent or on the basis of legitimate interests to enable us to communicate with you and to fulfil our contracts with you.

 

Security

We are committed to ensuring that your information is secure. No form of digital communication via the internet can be completely secure. In order to mitigate against unauthorised access or disclosure, we have put in place physical, electronic and managerial procedures to safeguard and secure the information we collect online in accordance with the GDPR. We have procedures and systems in place to protect your data once we have received it.

 

Cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added, and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

 

 

 

How we use cookies

We use traffic log cookies (Such as Google Analytics) to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

 

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

 

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

 

 

 

Cookies used on our websites

We use Google Analytics to monitor traffic levels, search queries and visits to this website. These cookies enable us to determine whether you are a return visitor to the site, and to track the pages that you visit during your session.

 

_ga

 

This is a Google Analytics cookie that registers a unique ID that is used to generate statistical data on how you use the website. It is retained for 2 years.

 

_gat

 

This is a Google Analytics Session cookie used to throttle request rate which is removed when you quit your browser.

 

_gid

 

This is a Google Analytics Session cookie used to generate statistical data on how you use the website which is removed when you quit your browser.

 

 

 

Collect

 

This is a Google Analytics Session cookie used to send data to Google Analytics about the visitor’s device and behavior which is removed when you quit your browser.

 

 

 

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over external websites. Therefore, we cannot be held responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

 

 

 

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

 

Whenever you are asked to fill in a form on the website, you will have the opportunity to tick or check a box to indicate that you consent to the information you provide being used by us for our own marketing and communication purposes.

 

If you agree to us using your personal information for direct marketing purposes, you may change your mind at any time and let us know by:

 

Writing to us at 

Address at bottom of our Home page.

emailing us at [email protected]

Clicking ‘unsubscribe’ on any email marketing we may send to you

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.

 

 

 

Third Parties

We use third parties to host our website. We may use third parties to send email marketing from whitelisted servers. We satisfy ourselves that these third parties have systems and procedures in place to protect your personal data and are compliant with the requirements of the GDPR or operate under accepted Privacy Shields or European Commission Agreements if they are located outside of the EEA.

 

Please contact us if you would like details of these third parties.

 

 

 

How to request a copy of the data we store:

You may request details of personal information which we hold about you. If you would like a copy of the information held on you, you can request this by:

 

Writing to us at 

Address at bottom of our Home page.

emailing us at [email protected]

If you believe that any information we are holding is incorrect or incomplete, please write to or email us as soon as possible, at the above address.

 

We will promptly correct any information found to be incorrect. You may also request that we delete all information we hold about you, except for that which we are legally obliged to retain.

 

 

Optimi privacy notice extended April 2025

This privacy notice tells you what to expect us to do with your personal information.

 

Our contact details

Email: See https://optimi.org.uk/

 

 

What information we collect, use, and why

We collect or use the following information to provide services:

  • Names and contact details
  • Website user information (including user journeys and cookie tracking)

We collect or use the following personal information to comply with legal requirements:

  • Name
  • Contact information

 

Lawful bases and data protection rights

Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.

Which lawful basis we rely on may affect your data protection rights which are in brief set out below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website: https://ico.org.uk/

  • Your right of access – You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for.
  • Your right to rectification– You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete.
  • Your right to erasure– You have the right to ask us to delete your personal information.
  • Your right to restriction of processing– You have the right to ask us to limit how we can use your personal information.
  • Your right to object to processing– You have the right to object to the processing of your personal data.
  • Your right to data portability– You have the right to ask that we transfer the personal information you gave us to another organisation, or to you.
  • Your right to withdraw consent– When we use consent as our lawful basis you have the right to withdraw your consent at any time.

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

 

 

 

 

Our lawful bases for the collection and use of your data

Our lawful bases for collecting or using personal information are to provide services and to comply with legal requirements

Where we get personal information from

  • Directly from you

Who we share information with

Others we share personal information with

  • Information is not shared unless there is a legal requirement to do so

How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.

The ICO’s address:           

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

Website: https://www.ico.org.uk/make-a-complaint

Last updated

08/04/2025